Think Packaging

New Zealand sports headphones innovators, Earshots, began with the goal of creating the world's best wireless headphones — unmatched in fit, comfort and sound quality. Collaborating with Think Packaging, Earshots sought to craft an equally exceptional packaging solution that is purpose-built, easily-assembled and environmentally conscious.

Employing FSC®-certified materials and plant-based inks, the Think-engineered and Porter-produced custom Earshots box boasts several key features: a self-locking outer shell, a specially engineered insert, a tear strip, and a kiss-cut hanger tab, all seamlessly integrated. Branding and product details were printed in PMS ink and finished with a sport varnish, ensuring clarity against the brown kraft base. The resulting package combines simplicity with meticulous attention to detail.


  • Bespoke FMCG product box




  • Spot varnish
  • Kiss-cut
  • Pantone colours
  • Uncoated
  • Tearstrip
  • Custom insert

Sustainability options

  • Curbside recyclable

Certification options

  • FSC® Mix
  • Soy ink

Spot varnishing above print for contrasting glossy finish

Kiss-cut optional shelf hang

Custom insert keeps the product snug

Something creative in mind?